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Emerging markets aim to get flexible


Having weathered the worst aspects of the global economic downturn a number of emerging markets now account for a fifth of the world’s demand for flexible packaging.
A new study by PCI Films Consulting has identified 13 countries which have grown by almost 70% in the past six years and whose flexible packaging markets are now valued $14bn (£9bn).
The markets identified are Brazil, India, Indonesia, Mexico, Nigeria, Poland, Russia, Saudi Arabia, South Africa, Thailand, Turkey, UAE and Vietnam.
Demand growth has averaged out at almost 11% per annum since 2006, led chiefly by Brazil, India, Indonesia and Russia.
Only three of the 13 states posted overall growth of less than 30% between 2006 and 2011, the report found.


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