India represents a US$3 billion market for flexible packaging that’s growing 15 percent annually, but businesses need to understand the environment to compete successfully there, according to a new market study. India has a middle class the size of Europe’s, and growth is being driven by growth in the retail sector, according to “The Indian Flexible Packaging Market 2011,” from Guilsborough-based PCI Films Consulting Ltd. The Indian market is two-tiered, according to the report. Major food producers are supplied by well developed converters that use German and Italian equipment. But outside the main population centers, there is a less organized market served by small converters.